Now that there is no doubt about the viability of this type of venture, it is time to get into the matter. We will see eight steps explaining how to start a gardening business. We will discuss your planning, services, equipment, procedures, and other factors in detail. Let us begin!
Gardening business plan
The first step is to prepare a business plan in which all the actions to start the venture are recorded and organized. As well as for its management, administration, and fulfillment of objectives. To do this, the following elements must be included in the document:
Description of the business idea
It is necessary to detail the most relevant aspects of the company. That is, characteristics, activities, and services offered for a general overview. As well as to more accurately define the focus of the gardening business.
Market research
Here, an in-depth study of the market and its dynamics is carried out. To plan strategies and identify opportunities and threats. In addition, it is necessary to analyze consumers, considering characteristics such as age, gender, occupation, purchasing habits, etc. And thus establish the profile of the ideal client or “buyer persona.”
Marketing plan
Includes promotion strategies in traditional and digital media. Likewise, the marketing objectives, communication channels, and implementation budget are defined there.
Financial evaluation
Here, the initial investment budget for starting the business is specified. Also, fixed operational costs are projected, and profitability, economic viability, and expected profits are estimated.
Staff
To work with different gardening business specialties, you must train personnel. Initially, three people will be enough to carry out the basic and most in-demand tasks on the market. Therefore, make sure to incorporate the following charges:
Gardener
In charge of planting, watering, and other functions related to the maintenance of the gardens.
Landscaper
This is the professional in charge of designing gardens for interiors and exteriors.
Pruner
A person responsible for pruning and cleaning trees, plants, and flowers.
Legal procedures
Legally establishing the gardening business is a very important step in the process. Well, this will guarantee being able to operate without complications and will provide credibility to customers. Even so, the procedures and requirements to legalize a company vary depending on the laws of each country.
Therefore, it is important to seek advice from the organizations and institutions that regulate the registration of new businesses. In many cases, these are usually city councils, chambers of commerce, and ministries.
However, there are a series of common aspects and procedures that must be taken into account when creating a gardening company; among them we have:
Choose a legal structure
As a natural person or legal entity. The first refers to sole proprietorships, and the second includes all types of companies.
Prepare the statutes and articles of incorporation
The documentation includes the number of partners, their responsibilities, and contributions. As well as the business’s economic activity, location, and legal representative.
Register the business name
First, you must verify that the business name is available and then pay the corresponding amount for registration.
Registration in the Commercial Registry
It is carried out so that the business can carry out its activity and publicly prove that it is an active commercial establishment.
Process licenses and permits
Every gardening business must have an activity and opening license to validate its suitability. Also, it is necessary to have land use permits. These licenses and permits depend on whether the company will have premises or only work at home.